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Drive-to-store

The Drive-to-Store solution allows direct marketing campaigns in rich SMS and multi-channel (email, telephone or postal) on a specific catchment area in order to generate traffic at the point of sale.

 

Advantages of our Drive-to-Store solution

  • A solution that proved its performance with many retail brands
  • A dedicated and responsive team that understands your challenges
  • An unrivaled experience: more than 7,500 rich SMS campaigns
  • Setup of a campaign in 48 hours maximum
  • One of the most powerful media on the market (95% read rate)
  • Performance measurability up to point-of-sales conversion (bar codes, QR Code)
  • Support and advice of our experts for the implementation of innovative devices: mini-site, animation game, data collection…

Take advantage of a turnkey solution, from targeting to performance measurement

Drive-to-Store-Mise_en_oeuvre

Target precisely, and at scale

Our Datamatch repository, made up of 30 million contacts, aggregates more than 50 premium and multi-channel B2C and B2B databases. Our database partners are selected for the quality of their addresses and above all for their compliance with GDPR rules.

An ultra qualified database which allows precise targeting thanks to numerous criteria:

Ciblage_avec_Datamatch

Take advantage of ultra-fine geographic targeting, adapted to your context

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Focus on SMS: a simple, responsive and viral channel

88
88
88
88
%
of the French population is equipped with a mobile
95
95
95
95
%
marketing SMS messages are read within 3 minutes of receipt
60
60
60
60
%
memorization rate (15% for TV and 14% for radio)
78
78
78
78
%
of users use smartphones to prepare their purchases
53
53
53
53
%
of French people like to receive SMS from brands, customers or not
3
3
3
3
min
average reading time after receiving an SMS