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Catalogue BOOSTER

A powerful digital alternative to the paper catalog.

Thanks to our 360 offer, you have a turnkey solution, agile, quick to set up, to digitize your catalog, distribute it to the widest audience on the market and measure traffic performance online, in store and in click & collect.

In an economic and ecological context that forces marketing to lower CO2 emissions and use less and less printed paper, many retailers have already shifted from paper prospectus to digital media to generate traffic to their points-of-sales.

Catalogs are still a very efficient way to draw customers attention, but they have to be digitized and made accessible on all devices, and especially mobiles.

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1. Digitize your prospectus

  • Our solution allows you to transform your pdf catalog into html5 format, which can be viewed online.
    Get a more pleasant rendering, readable on all devices
  • Add keyword searches or a sound of foliage
  • Add tracked links for each product in the catalog

 

2. Distribute your prospectus on the largest contact database on the market

  • Target catchment areas
  • Target affinity profiles
  • Distribute your prospectus on the largest database on the market, thanks to our DataMatch contact repository
  • Bet on a media strategy on all types of media
  • Get the best KPIs and ROIs

 

Maximize the distribution of your catalog with Dékuple solutions

30
30
30
30
millions
email contacts (DataMatch)
23
23
23
23
millions
mobile phont contacts (DataMatch)
1,5
1,5
1,5
1,5
billion
views / month, via our premium media newsletter portfolio (Ividence)

3. Measure the omnichannel performance of your digital flyers

The ideal solution to optimize your marketing budgets and prove the return on investment (ROI) of your campaigns.

Track the individual journey through all the contact points of the multi-channel campaigns set up until the visit of a commercial site or a physical point of sale.

  • Measure web and point-of-sale visits
  • Reconcile data via an attribution tool to manage, optimize and track visits and sales over the entire duration of your campaigns
  • Arbitrate your media expenses to activate only the most profitable ones
  • Have an overview thanks to advanced dashboards and reports

 

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In short: why bet on the digital prospectus and choose the Dékuple Agency?

  • Digitize your prospectus simply and quickly
  • Take advantage of our acquisition expertise on different media
  • Communicate to the largest affinity audience on the market
  • Take advantage of unparalleled targeting capability in terms of catchment areas and profiles
  • Evaluate the impact of digital on your online and in-store sales
  • Reconcile data via an attribution tool to manage and optimize your campaigns
  • Benefit from the 360 ​​support of our experts on all your marketing strategy, acquisition, activation, retention.

Why digitize your catalog? The key figures

32
32
32
32
%
of retail players have digital catalogs as a priority development axis
55
55
55
55
%
of customers consider catalogs and advertising flyers useful
75
75
75
75
%
of customers consult them in digital version
63
63
63
63
%
of retail players have already started and are in the process of intensifying the digitization of their prospectuses